Austin Community College
Summer 2011 - OPEN COURSES
Course Descriptions All Courses Classroom Courses Distance Learning Courses
Updated: 11/30/2011 12:37:44
MARKETING
11 Week Session May 23 - August 8
11 Week Session May 23 - August 8
5.5 Week Session June 30 - August 8
MRKG 1311 Principles of Marketing
R [11/24] 29527 Lec 010 NRG 2155 MTWTh 12:00pm - 1:55pm OH McCormick, Montgomery
5.5 Week Session May 23 - June 29
MRKG 1311 Principles of Marketing
R [18/25] 29004 DIL 001 ONL Orientation req. See Open Campus OH Midkiff, Ina
11 Week Session May 23 - August 8
MRKG 1302 Principles of Retailing
R [25/19] 28315 DIL 001 ONL Orientation req. See Open Campus OH Sarantakes, Nicholas
MRKG 1311 Principles of Marketing
R [19/25] 28316 DIL 002 ONL Orientation req. See Open Campus OH Midkiff, Ina
R [25/25] 28317 DIL 004 ONL Orientation req. See Open Campus OH Sarantakes, Nicholas
COMM 2327 Principles of Advertising
R [25/24] 27771 DIL 002 ONL Orientation req. See Open Campus OH Midkiff, Ina
MRKG 2333 Principles of Selling
R [16/24] 28320 DIL 003 ONL Orientation req. See Open Campus OH Sarantakes, Nicholas
11 Week Session May 23 - August 8
MRKG 1302 Principles of Retailing
R [25/19] 28315 DIL 001 ONL Orientation req. See Open Campus OH Sarantakes, Nicholas
MRKG 1311 Principles of Marketing
R [19/25] 28316 DIL 002 ONL Orientation req. See Open Campus OH Midkiff, Ina
R [25/25] 28317 DIL 004 ONL Orientation req. See Open Campus OH Sarantakes, Nicholas
COMM 2327 Principles of Advertising
R [25/24] 27771 DIL 002 ONL Orientation req. See Open Campus OH Midkiff, Ina
MRKG 2333 Principles of Selling
R [16/24] 28320 DIL 003 ONL Orientation req. See Open Campus OH Sarantakes, Nicholas
5.5 Week Session June 30 - August 8
MRKG 1302 Principles of Retailing
R [25/19] 29525 DIL 002 ONL Orientation req. See Open Campus OH Sarantakes, Nicholas
MRKG 1311 Principles of Marketing
R [25/25] 29526 DIL 009 ONL Orientation req. See Open Campus OH Sarantakes, Nicholas
COMM 2327 Principles of Advertising
R [25/24] 29223 DIL 006 ONL Orientation req. See Open Campus OH Midkiff, Ina
MRKG 1301 Customer Relations
Topics address general principles of customer service including skills, knowledge, attitudes, and behaviors pertinent to the professional development of the student.
FSHD 1302 Introduction to Fashion
Survey of the world of fashion businesses. Introduction to the creation and merchandising of fashion through the study of fashion vocabulary, the fashion process, fashion publications, and career opportunities.
MRKG 1302 Principles of Retailing
Introduction to the retailing environment and its relationship to consumer demographics, trends, and traditional/nontraditional retailing markets. The employment of retailing techniques and the factors that influence modern retailing.
FSHD 1308 Fashion Trends
A study of the effects of eastern and western cultures on the development of fashion. Examination of the relationship of social, psychological, economic, demographic, and lifestyle trends to fashion trends. Offered in Fall.
MRKG 1311 Principles of Marketing
Introduction to basic marketing functions; identification of consumer and organizational needs; explanation of economic, psychological, sociological, and global issues; and description and analysis of the importance of marketing research.
COMM 2327 Principles of Advertising
Fundamentals of Advertising including marketing theory and strategy, copy writing, design and selection of media.
MRKG 2333 Principles of Selling
Overview of the selling process. Identification of the elements of the communication process between buyers and sellers and examination of the legal and ethical issues of organizations which affect salespeople.